Create a Sponsorship + Fundraiser Campaign

Sponsorship and fundraising campaigns provide powerful opportunities for individuals, local businesses, and community organizations to give back and support meaningful initiatives. Below are key best practices to guide you as you build your campaign.


 

Basic Details

Primary Item Display

For Sponsorships + Fundraisers we recommend using the Gallery View. This option will allow your community members to view the items in an easy and organized way.

Dates

The dates you enter here will be publicly visible to supporters on your campaign page, helping them understand when the campaign is active.

  • For event-specific sponsorships: use the actual event start and end dates.
  • For ongoing or general campaigns: enter the date range when donations or sponsorships will be accepted.
  • You may also leave these fields blank for open-ended campaigns.

 

Descriptions

About Campaign

Share the purpose of the Campaign, why community members should participate, and other key campaign details. This section should excite and entice community members donate or sponsor.

How to Participate

Provide a clear, step-by-step guide outlining how community members can participate in the campaign, ensuring the instructions are simple, actionable, and easy to follow.

Guidelines

Share how residents can participate and outline program guidelines like sponsorship rules and regulations.

 

Uploads

Photos

Add high-quality photos to the Campaign and the Items of the Campaign. Below are a few options for the types of photos to include:

  • Photos from previous events
  • Themed photos
  • Photos of items being sponsored (banner, event image, etc.)

 

Settings

Before your campaign can go live, you must configure three key settings: notification recipient(s), linked disbursement account, and your tax receipt preference. These ensure smooth communication, accurate fund disbursement, and proper donor follow-up.

  • Notification Recipient(s) – This is the designated person who will automatically receive email alerts when someone participates in the campaign.
  • Disbursement Account – This tells the SeeMyLegacy finance team where to route any collected funds.
  • Generate Tax Receipt – Choose whether participants should automatically receive a tax receipt by email:
    • Select Yes to send the receipt automatically.
    • Select No if a receipt should not be sent.
  • Note: Contributions to cities and nonprofits are generally tax-deductible if used for public benefit: Read More Here.

Sponsorship + Fundraiser Examples

Explore our template library filled with inspiring sponsorship and fundraiser campaign examples—click here to browse and find the perfect fit for your needs!