Promoting on X (formerly Twitter)

X is a powerful platform for promoting your SeeMyLegacy profile and campaigns. With its vast, real-time audience and simple sharing tools, it’s an ideal way to keep your community informed, engaged, and motivated to take action.

 

How Content Is Shared on X

There are several ways to post content on X. Mix it up to keep your followers interested and engaged:

  • Tweets – The primary way to share updates, links, and visuals about your campaign in short, impactful messages.
  • Retweets – Share posts from your followers, supporters, or partners to amplify your message and spread the word.
  • Threads – Use threads to share a series of related updates or tell a deeper story over multiple tweets.
  • Pinned Tweets – Pin your most important tweet (like a campaign launch or call to action) to the top of your profile for maximum visibility.
  • Hashtags – Utilize trending or campaign-specific hashtags to join larger conversations and expand your reach.

 

What to Promote on X

Start by leveraging SeeMyLegacy’s built-in sharing tools—like your campaign URL, QR code, and downloadable promotional flyers—to easily share your campaigns across X. These tools make it simple to create engaging posts that encourage action.

  • Campaign Launch Announcements – Let your followers know when a new opportunity is live and how to participate.
  • Donor Spotlights – Recognize individuals or businesses who have contributed, building momentum and appreciation.
  • Campaign Progress Updates – Share milestones, participation numbers, or work-in-progress photos.
  • Other Content to Share: Impact stories, behind-the-scenes, and calls to action.

On X, visual content like images and short videos can help your posts stand out and get noticed.

 

Best Practices and Tips for Engagement

These simple practices can help turn your X followers into active supporters:

  • Post regularly – Tweet consistently to stay visible and keep your audience informed.
  • Pin important posts – Keep crucial updates or calls to action at the top of your profile for easy access.
  • Engage with replies – Respond to comments, retweet supporters, and interact with your audience to build relationships.
  • Use Hashtags – Include campaign-related hashtags like #GetInvolved or #DonateNow to increase discoverability.
  • Vary your content – Mix up your tweets by sharing updates, donor spotlights, impact stories, and behind-the-scenes content.
  • Use visuals – Tweets with images, GIFs, or short videos get higher engagement and grab attention.
  • Post at the right time – Aim for peak hours, such as mid-morning or late afternoon, when your followers are most active.
  • Keep it clear and concise – Make sure each tweet has one clear message and call to action.
  • Encourage engagement – Ask questions, invite feedback, and encourage retweets to get your message shared widely.

By sharing engaging content, interacting with your followers, and utilizing X’s tools, you can effectively promote your SeeMyLegacy profile and campaigns. Keep your posts simple, stay consistent, and inspire participation!

 

See What Other Communities are Sharing on X

See how real communities are using X to promote their SeeMyLegacy campaigns. These examples highlight how cities and organizations share updates, invite support, and showcase their impact—all while engaging their followers with clear visuals and compelling messages.